Cicero & Bernay Marks 20 Years with an Identity Built for Tomorrow
C&B steps into its next chapter, Empowered by Facts, combining innovation, intelligence, and a human touch to guide what comes next
Dubai, UAE, 29 September 2025 – Cicero & Bernay (C&B), a communication advisory redefining how brands connect strategy, design, and digital intelligence, celebrates 20 years with a renewed role built for today’s fast-changing business environment.
This evolution goes beyond a new look. It establishes C&B as a partner where facts create foresight, and creativity turns it into influence. With every discipline connected under one approach, the consultancy moves forward as: Empowered by Facts.
Cicero & Bernay Marks 20 Years with an Identity Built for Tomorrow
Voices from leadership
Ahmad Itani, CEO and Founder of C&B, said, “Our new identity is a declaration of who we are today. For years, we let the facts speak. Now, they give us the perspective to look ahead and act as true strategic advisors. We guide when it matters most, giving clients the freedom to focus on ambition while knowing we see the bigger picture.”
For 20 years, C&B has earned the trust of partners across 35 markets, achieving measurable outcomes and cultivating relationships that last decades. Its work consistently translates visibility into influence—understood, trusted, and sustained.
Itani added, “Our strength lies in recognizing where communication is headed and helping brands move with it. Technology and innovation open new possibilities, but it’s how we apply them that makes the difference.”
Tariq Al Sharabi, Managing Director of C&B, noted, “This next phase is about momentum and a clear course for the future. As advisors, we bring together scale and cultural fluency, speed and substance, technology and human care. What defines us is not just what we deliver, but how closely we stand beside our clients.”
Building on a legacy
Founded in 2005, C&B has always balanced global insight with local fluency across industries, including government, real estate, finance, automotive, retail, and more. Today, the advisory is doubling down on evidence-based tools and exploring new approaches to narrative design.
Through its annual ESG Report, which has engaged leaders across the GCC and advanced regional dialogue on responsible business, C&B continues to prepare organizations for what lies ahead and to reinforce governance with confidence.
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About Cicero & Bernay (C&B):
Founded in 2005, Cicero & Bernay (C&B) has grown into a communication advisory with a presence in 35 countries, recognized for its cultural fluency and expertise in transforming global perspectives into strategies built for the region. Its team of strategists, writers, designers, and analysts thrives on turning complex briefs into stories that resonate—from public institutions to private enterprise. Partners value the consultancy’s hands-on style, with ethical, practical counsel delivered alongside them rather than from a distance. That approach has earned international recognition, including a Stevie Award and two Guinness World Records. Guided by clarity, credibility, empathy, adaptability, and purpose, and united under the tagline Empowered
