Christel Krull Luxury Designs – looking for an investor/investors
FasterCapital, Dubai, initially assisted me in finding a fashion investor or investors to finance my startup business.
I am a fashion designer and artist based in Cape Town, South Africa and looking for an investor or investors for my startup business, eventually moving from exclusive designs to producing slightly larger quantities of my handbags
My compelling vision. South African craftsmanship, certified exotic skins, and a high-profile connection like H.S.H. Princess Charlene of Monaco, I am creating a luxury handbag for the Princess of Monaco. I will present the handbag to her in May 2026
Where Art Meets Skin. Christel Krull redefines the luxury handbag as a medium for fine art. Each piece begins as an original artwork, meticulously translated onto the world’s finest certified leathers and rare exotic skins. By merging the tactile soul of handcrafted tradition with a bold, contemporary aesthetic, a Christel Krull bag is more than an accessory—it is a quintessential masterpiece designed to be carried.
The “Consignment” Entry (De-Risking)
For your first 2–3 exclusive stores, offer a Consignment Model. You keep ownership of the stock, and they take a commission.
- Investor Pitch: “We are launching in 3 doors in Paris, New York and Dubai.
The “Store-Exclusive” Design
To keep your production “higher” but still “exclusive,” create Store-Exclusives.
- Example: “The Monaco Blue Croc” is available only at a specific boutique in Monte Carlo. This allows you to produce 20-30 units for one store, simplifying your production line.
I am seeking $500k to transition from a bespoke studio to a scalable global exporter.
- 35% Production: Bulk sourcing of certified skins and raw materials.
- 25% Marketing: Global PR and digital “Private Preview” campaigns.
- 20% Human Capital: Expanding our Cape Town artisan team.
- 20% Operations/IP: Global trademarking and CITES export logistics.
Use of Proceeds: $500,000 Seed Round
|
Category |
Allocation |
Amount |
Strategic Purpose |
|
Production & Inventory |
35% |
$175,000 |
Bulk purchase of CITES-certified exotic skins; raw materials for the first 250–300 units to ensure consistent quality and lower unit costs. |
|
Artisan Human Capital |
20% |
$100,000 |
Hiring a Master Atelier Manager and 4 senior leather artisans in Cape Town; includes training for specialized artwork integration. |
|
Global Marketing & PR |
25% |
$125,000 |
High-end “Princess Collection” lookbook; PR agency in London/Paris to target UHNW publications; social media “scarcity” campaigns. |
|
Operational Infrastructure |
12% |
$60,000 |
Specialised leather machinery (skiving/stitching); high-security atelier studio rent; e-commerce “Digital Atelier” development. |
|
Legal, IP & Compliance |
8% |
$40,000 |
Global trademark protection, CITES export licensing fees, international trade council memberships and insurance. |
|
TOTAL |
100% |
$500,000 |
Estimated Runway: 18 Months |
