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Jovial Travels, a newly launched bespoke luxury travel agency established in early 2025, has experienced a significant increase in outbound travel bookings from UAE residents over June and July. Internal data indicates that more than 30% of outbound travel bookings in the region are made by UAE residents, clearly indicating strong demand for premium international travel experiences despite the summer season.
Popular destinations for these travelers include Sri Lanka, the Maldives, Turkey, and Europe, destinations known for cooler climates and cultural richness. Across the broader UAE travel landscape, reports indicate that nearly more than half of UAE travelers plan to increase their leisure travel in 2025, with a majority having already booked at least one trip.
Wellness retreats, cultural explorations, and multi-generational travel packages are increasing in popularity, echoing a region-wide shift toward immersive and meaningful travel. Airlines and travel platforms report rising flight search volumes and bookings during this period, signaling a robust travel rebound.
Vinoli Obeysekara, Head of Sales at Jovial Travels, said: “Since our launch this year, we’ve seen a remarkable uptake in bookings from UAE residents, especially over the summer months when travel activity often slows down. This is a testament to the growing confidence and eagerness for international travel. Our clients want carefully curated, personalized experiences that blend luxury and authenticity, and we are proud to deliver seamless journeys that reflect their unique tastes and lifestyles.”
The upward trend is also supported by a growing preference for digital tools among UAE travelers, with approximately 72% using online platforms and travel advisors to customize their itineraries and access exclusive offers. Jovial Travels capitalizes on this shift by combining advanced technology with expert human insight to provide an elevated level of personalized service, meeting the evolving expectations of sophisticated UAE travelers.
Jovial Travels leverages deep regional expertise and exclusive partnerships to craft bespoke travel experiences that cater to UAE residents’ desire for quality, comfort, and cultural connection.
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About Utravel
Established in 2001, Utravel is a leading travel agency based in Dubai, renowned for its comprehensive range of services, including corporate travel solutions, event travel, and luxury leisure travel. With a philosophy centered on making every journey enjoyable and stress-free, Utravel has become a trusted name in the GCC travel industry.
About Jovial Travels
Jovial Travels is a subsidiary of Utravel, specializing in bespoke luxury travel experiences designed exclusively for the discerning Middle Eastern traveler. With an unwavering commitment to ensuring the utmost privacy and exceptional luxury, Jovial Travels crafts tailor-made itineraries that transcend conventional travel. The brand delivers exclusive access to coveted destinations and personalized services, all while upholding the highest standards of confidentiality, comfort, and excellence.
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