- Innovation Inspiration: Reem Mall Hosted a Weekend
- Exclusive launch of VentureTeens student entrepreneur event, Innovation Inspiration, at Reem Mall
- 30+ finalists from across the region showcased their brands and products to the public
- Each team competed for the Entrepreneur of the Year award and a trip to London in association with Unilever.
Abu Dhabi, United Arab Emirates – April 2025 – Reem Mall hosted families, students, educators, and entrepreneurs who experienced VentureTeens Arena, an exciting two-day event took place on the weekend April 26 and 27, 2025. A one-of-a-kind marketplace where tomorrow’s business leaders brought their big ideas to life.
Hosted at Reem Mall and developed by Eduventures, VentureTeens is an interactive and experiential learning program designed to empower youth aged 14 to 18. After weeks of workshops, coaching, and business planning, student teams were ready to launch their ideas which received support by the attendance.
Innovation Inspiration Activities included:
- A lively indoor marketplace where students showcased and sold their own products and services.
- Inspiring business booths ran by teen entrepreneurs—to explore, interact, and even shop!
- A chance to support local student talent and watch them pitch their ideas live.
- Fun experiences for the whole family, with entertainment zones, workshops, and more.
- Prizes awarded to the most creative and well-executed businesses.
Bruce von Kaufmann, Mall Director, Reem Mall comments; “At Reem Mall, we’re proud to create spaces where the next generation can grow and shine. VentureTeens reflects the kind of future-forward engagement we want to promote. It is a movement that empowers budding entrepreneurs to create and lead. We’re incredibly proud that we hosted this initiative and invited the community to be part of this exciting experience. “Ahmed Al Barbary, Managing Director of Eduventures, added: “These young entrepreneurs are pouring their heart and creativity into their ventures. Over 30 teams competed this weekend at Reem Mall for the chance to fly to London where they built upon their experiences at VentureTeens and learned more about building their business. We were happy to see guests engaging with the business leaders of tomorrow.”VentureTeens offered the Abu Dhabi community a chance to witness innovation in action, support young entrepreneurs, and help fuel their journey by engaging with their businesses. The winning team has been awarded yesterday evening at Reem Mall, where they have been presented with the award for VentureTeens Entrepreneur of the Year and an incredible opportunity to visit London in association with Unilever to learn how to further build and grow their business ideas.
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About Reem Mall
Reem Mall, the home of Snow Abu Dhabi – the region’s largest snow park, is a $1.3 billion development that is fast becoming the ultimate destination for shopping, dining, lifestyle, and entertainment in Abu Dhabi. The mall spans an area of 186,000 sqm GLA, making it one of the largest malls in the region. With more than 400 stores, including 80 F&B concepts and 6,400 parking spaces, it caters to visitors from all over the UAE and beyond.
Featuring unique retail concepts, such as the world’s only Bloomingdale’s Beauty, the UAE’s only Fratelli Damianti Parfum, the first Eataly in the capital, Garmin and women’s fitness concept FitnGlam – Abu Dhabi exclusives, the destination provides a unique offering for residents and tourists alike. The home of home furnishing in Abu Dhabi, Reem Mall has the largest selection of home stores in the capital with over 20 market-leading home and specialty brands. These include Marina Home, Homecenter, Home Box, Better Life, Danube Home, Zara Home, Jashanmal, Chattels & More, The One and Suncoast amongst others.
Reem Mall also boasts an unmatched entertainment offering. Snow Abu Dhabi, the region’s largest snow park, offers over 20 rides and attractions for guests. This is complemented by the only VOX Cinemas in the UAE which offers exclusive private screening experiences, and UAE-exclusive gaming and entertainment concept Cube Challenges, housing 32 rooms of fun, engaging mental, physical and skills-based challenges. Orange Wheels caters to little ones who can learn, play and celebrate occasions. In 2025 Reem Mall will also introduce Ground Control – another Abu Dhabi-exclusive entertainment concept and unveil Mini Bounce further enhancing interactive entertainment for the community.
Anchored by Carrefour hypermarket and complemented by leading brands like Zara, Nike, Sephora, Pull & Bear, Massimo Dutti, Calvin Klein, Brands for Less, Wagamama and many more, visitors can find everything they need all under one roof. Reem Mall’s convenient location, exceptional facilities, and unparalleled shopping experience make it the perfect family destination for local residents and tourists visiting Abu Dhabi.
